Fitness App
Selected Work 2025
I’ve been working on this fitness app since 2022.
As the product grew, new problems started to show up, especially around helping people start workouts and come back regularly.
These 3 chapters focus on work I did starting in 2024 to understand those problems and improve the experience. They show how I think through problems, test ideas, and make things easier for people to use.
Chapter 1
Finding the real problem
Understanding why people weren’t starting workouts
Chapter 2
Fixing navigation
Making it easier to find and start a workout
Chapter 3
Helping users come back
Personalization, reminders, and habit-building